This Week, Facebook Made Ads Better and More Social News

We’ve wrapped up another exciting week! Whether you’re about to unplug or just coming back, here’s this week’s top social media stories. Below you’ll find articles that highlight some of the new changes Facebook is making to ads and how brands can leverage them. You’ll also find some more great tips from our community manager series, as well as some case studies including Levis, Sony, and more.

Find Out How Kraft and Sony Achieved Success on Pinterest

A few years ago, many people saw Pinterest as simply a visual bookmarking service used to collect recipe and fashion inspiration. Since then, it has attracted an audience that’s now in the millions. While it’s still used for inspirational purposes, brands now know how to integrate their content and convert Pinterest Pins into sales. [Read More…]

Community Manager Tips: Wunderlist’s Simon Chan

Sprout Social's Community Managers' Tips from the Field with Simon Chan

Walking the metaphorical tightrope between the needs of your business and the needs of your customers can be a real challenge, but this is exactly what community managers have signed up to do. [Read More…]

Pinterest SEO: How to Boost Your Brand’s Discoverability

Pinterest SEO: How to Boost Your Brand's Discoverability

On social media, search engine optimization is an extremely important component of any marketing strategy. And although Pinterest’s bread and butter is predominately visual, the service is no exception. You might not think that an optimized Pinterest profile is necessary, but consider the fact that the platform’s users are buying items more often and in greater quantities. [Read More…]

This Week, 2 Social Experts Shared Tips for Ongoing Success

CM Tips Recap_Insights-Intro-640x300

Balancing the diverse needs of customers while maintaining your brand’s image and keeping everyone happy is no small feat. Being …read more

Source: Sprout Social