David Coleman

…read more Source: A Real Change

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Marcus Taylor | The Ultimate Guide to Email Marketing & Newsletters for Musicians & Bands Dave Kusek | Make the Most of Your Email List …read more Source: Music Think Tank

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Avoiding Lord of the Flies in your shared rehearsal room is easier than you think If there’s one thing I miss about sharing a practice space with a bunch of other bands it’s walking into an ill-lit room that smells like a sweat-soaked sock steeped in stale cigarette smoke and finding that two of my […]

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Content marketing is all the buzz for 2014. Indeed several studies have pointed to marketers increasing their content marketing budgets this year, but less than half of those being surveyed are confident their efforts are effective. The key, according to the Content Marketing Institute, is to have a strategy. An infographic from JBH Marketing outlines […]

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It’s crazy to think we’ve been updating MailChimp Mobile for 4 years now. Since our first release in 2010, we’ve seen a few mobile platform updates, the launch of a redesigned iOS and Android version of the app, and plenty of feature requests from our 6 million and counting users. So we thought we’d take […]

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Facebook Pages are an excellent tool for engaging loyal customers and spreading the word about business activities. Pages also help customers, specifically those of restaurants, find open locations, hours of operation, and menu recommendations. Through various updates, the social network has steadily become a better fit for local and global restaurants of all sizes. With […]

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Earlier this year, Bebo began working on a strategy for its triumphant return, which may or may not be successful. In attempting to modernize Bebo released its first app, Blab, which was quickly undercut by Vine messaging. Now LiveJournal, another network from the earlier days of social networking, is planning a relaunch, with an app […]

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A couple weeks ago Amazon announced #AmazonCart: a feature enabling Twitter users to add items to their Amazon shopping cart directly from Twitter. And with brands constantly looking for a way drive sales on social media, encouraging consumers to add items to their shopping cart without ever leaving Twitter could be a winner. Indeed, there […]

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10 rules for creating effective Facebook Events Facebook pages seem to be less and less useful these days for promoting music, especially when we’re talking about your average independent band that doesn’t want to drop a bunch of cash just to reach fans that have already liked their page. But one aspect of a Facebook […]

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Advice about web design, as a rule, either concerns itself with established conventions like “design for humans” or arcane tips such as creating responsive images with the “srcset” attribute. Tricks of conversion, however, don’t typically appear in the ordinary design presentation … You know, those little design secrets that make all the difference between something […]

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Buttons are cute, and they’re charming. You can’t be scared of a button. These are the words of Joanna Wiebe, whose delightful presentation on buttons at Authority Intensive resonated with data-backed usefulness. And she’s right. No one is scared of a button. Yet, people choose to not click on your call-to-action buttons all the time. […]

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…read more Source: A Real Change

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Memorial Day weekend is coming, and Elliott Morgan reveals his productive weekend plans which include checking out X-Men: Days of Future Past and catching up on Silicon Valley. That’s right: there’s absolutely no good reason to leave the house during the holidays In Thursday’s episode, Elliott dives into the weird world of selfie economics. … […]

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Would you ever continue to drive down the freeway going in what may or may not be the right direction? No. You always plan ahead and then rely on your GPS to tell you that you’re on track. Think of your client relationship like traveling down the freeway. No matter how much planning you put […]

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The list of things you need to do to become a great writer is a long one.So long in fact, most people never make it to the end of that list. This is why most people suck at writing. They simply give up. Sure, the new ones are always thrilled — corybantic some may say […]

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Social media has left its mark on almost every industry and, as we’ve seen, the sports and entertainment world is no exception. In 2012, more than 80 percent of sports fan interacted with social sites while watching games on TV, and more than 60 percent did so while watching live events. Stats like these have […]

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Many of our customers receive thousands of mentions per day — far more than can be read and understood in aggregate. The recently launched Trends Report was created to provide an easily consumable digest of this data. The report displays who is talking about your brand and what they are talking about. To process the […]

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Spotify now reaches 10 million paying subscribers The popular music streaming service has reached a pretty significant milestone: 10 million paying subscribers and more than 40 million active users across 56 markets. That’s a lot of people listening to a lot of music. To mark the occasion, Spotify has put together the infographic shown below. […]

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