Tips & Tricks

Panelists, start your engines. The SXSW 2015 PanelPicker opens July 1- 25. Start brainstorming topics and contacting colleagues that might be interested in joining. Last year, 60% of music session came through PanelPicker. Details here. …read more Source: Hypebot.com     

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For freelance workers who don’t have access to a full-fledged marketing department, utilizing social networking to reach out to both peers and clients is essential to business. “Twenty years ago you’d have had to distribute flyers or brochures, ten years ago you’d have utilized a basic website and email. Now you can reach out quickly […]

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Dotted Music’s Andrew Apanov shares his take on music marketing myths with Ilpo Kärkkäinen of Resoundsound. Along the way he busts myths of meritocracy, one-size-fits-all business assumptions and social media number chasing. In the process he shares a number of ideas worth considering on their own. Here are 5 insights he shared in this myth-busting […]

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Let’s say you’ve got MailChimp Mobile open and you’re looking through your new subscribers, feeling pretty good about your list growth, when you spot a particularly interesting email address. Naturally, you want to visit the subscriber’s website, see what they’re all about. I’ve done this before: I try to remember the domain name, get ready […]

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Amoeba Music is a bricks and mortar success story with shops in Berkeley, San Francisco and Hollywood. Fast Company recently interviewed Amoeba co-founder Marc Weinstein about what makes Amoeba Music work. He points to a number of factors in their success from having a complementary co-owner to empowering one’s employees. But perhaps the best insight […]

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Yesterday the Worldwide Independent Network (WIN), which acts as a representative for indie musicians, released a new statement regarding YouTube’s poor faith bargaining and threats to pull indie videos from artists who haven’t agreed to the no-discussion licensing terms of YouTube’s upcoming subscription streaming service. But despite strong words from WIN as well as others […]

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“I haven’t put out an album in 15 years. What’s changed?” If you’re asking this question, let me say congrats on getting back into the music world; welcome to a brand new game. Limp Bizkit and Creed are no longer feuding (or making music). Will Smith has stopped rehashing 70′s disco hits. And most kids […]

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Thanks to the escalating war of words between the independent music community and Google over royalties to be paid by their pending YouTube subscription music service, we’re also getting some details as to what the new deal between YouTube and the three major label groups looks like. Ignore those who suggest that YouTube paid a […]

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YouTube says they’re going to start pulling down videos from indie artists and labels refusing to sign on to its yet-to-launch paid streaming music service. But Vevo, the largest single music channel on YouTube, says it will continue to make videos available there from the many independents labels that it distributes. “To clarify, music videos […]

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By indie rapper Kosha Dillz (@koshadillz). I have been seeing some things come about in recent weeks that show me how to increase your level of publicity without having to do anything with music. As always, I try to think outside the box in terms of marketing, so let’s try and put our heads together […]

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WEDNESDAY 6.19.2014 Music Business News & Views From Around The Web CLICK HERE Updated Continuously @ Hypebot’s More News Tab …read more Source: Hypebot.com     

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Social Media is no longer a buzzword, a “new fad”, or the next wave of…well, anything. It’s a well-solidified and very mainstream part of our everyday lives, both personal and business. What used to be the domain of teens and geeks is now home to grandma, cousin Eddie, your pharmacy and favorite restaurant, and your […]

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There’s no denying the power of Pinterest when it comes to capturing the attention of consumers. We’ve seen dozens of success stories from brands across industries, and tools like Rich Pins make the platform especially valuable for retailers. Online retailers have been pinning like crazy, utilizing Pinterest as a means of displaying and selling their […]

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SoundExchange today announced the recipients of its inaugural 2104 SoundExchange PULSE Awards: Lorde, The Neighbourhood, Macklemore & Ryan Lewis, CHVRCHES and Lindsey Stirling. The SoundExchange PULSE Award recognizes breaking artists on digital radio. The awards were given based on data provided to SoundExchange by more than 2,500+ digital radio providers (Internet radio, satellite radio, and […]

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Although I’m definitely against buying fake social media followers and feel it’s both a bad personal and professional move, I feel obligated to share this bit of evidence in support of buying Twitter followers in limited amounts. It’s only one case but its key point is that buying fake followers can give your organic following […]

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Every business should be on Twitter. It’s a powerful tool for companies of every shape and size to reach out to customers, promote their brand, and connect with the rest of their industry. If the social media world is a little overwhelming to your brand and you’re not sure how to get started, here’s a […]

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Spotify wants sponsors to pay so that listeners will be interrupted by fewer ads. The streaming music service is pitching a new ad unit that would eliminate all the ads on an entire playlist if the user will watch one mobile video spot. With the vast majority of Spotify users opting for free service and […]

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With the launch of YouTube’s paid subscription music service appearing to be just days away, and Google’s battle with the independent music sector heating up, it seems like the appropriate time to take a look at YouTube’s impressive revenue record. Even before Google adds income from a new paid music service: YouTube will bring in […]

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