Interview by C. Vincent Plummer (@cvpmusic) – co-founder and social strategist for Bedloo.com
I’m here today with Jon Ostrow. He’s the Director of Sales at Bandsintown, which is a hot concert discovery app allowing music fans to track their favorite artists based on their preferences and location.
He also runs MicControl, a stand-alone blog that explores music marketing strategy, social media trends and the best practices for DIY PR and branding. He’s directed many a campaign at Cyber PR where his passion and insight has helped lots of musicians learn how to find and energize their niche. Also, my man throws down on the bass.
So, let’s check him out.
Background
Vincent: Jon, briefly give us a background. How and when did you know you wanted to pursue a career in the music industry?
Jon: Sure, I’ve been a musician; I’ve played the bass for 15 years now or so. When I was in high school I made the determining factor that I’d rather to school for marketing, which was also something I was really interested in, and be in a band and just sort of get myself involved in music then pursue the full time performing musician. (Go to Berkley, go to Julliard… that sort of a career path or educational path anyway) So, it was sort of always a focus of mine to try to find a way to mix the two of them. While I was doing marketing I was in a band the full four years of school.
In the last year of school, I went to University of Rhode Island. That last year one of my best friends and my dad and I created MicControl, which originally the original format of it was to create a social network for …read more
Source: Hypebot.com
