Introducing Merge by MailChimp

If you’re a frequent Google Drive user, you may have noticed they recently launched add-ons for Google Docs and Sheets. You may have also noticed a familiar logo in the add-ons store.

Merge lets you send to a small list of emails directly from Google Docs and Sheets. It’s built and supported by MailChimp, but you don’t have to have a MailChimp account to use it. That’s right, we built a whole new app just for Google Docs and Sheets users.

Merge is a great option for book clubs, little leagues, neighborhood groups, PTAs—anyone who needs to send simple emails to lists of up to 1000 email addresses. In fact, this is exactly the type of Gmail user that Google was hoping to help when they approached us. They asked if we could build an add-on that would make it easy for a Google Drive user to create and send personalized email right from a Google Doc.

With Merge, you can pair your Google Doc to a Google Sheet that contains email addresses and data fields for the people you want to contact.

Then, you can merge in personalized content—first name, last name, address, etc.—from your Google Sheet.

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Source: Mail Chimp