Econsutancy’s Chris Lake has created a periodic table for content marketing. The visualization offers an overview of content marketing’s key elements and focuses on the following areas: Strategy Format Content type Platform Metrics Goals Sharing triggers Checklist For more information on each area and how to use the table, see Lake’s post here. New Career […]
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SlideShare: 8 Ways a Digital Media Platform is More Powerful than “Marketing”
by David Coleman onTaking a media approach to building an online audience is way more influential and effective than traditional marketing and advertising. This is true, not because it tricks anyone, but because it gives people what they want in a format that they prefer. And that’s powerful stuff. How does it work? Check out our first New […]
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How to Survive Armageddon With Pinterest
by David Coleman on[youtube http://www.youtube.com/watch?v=MCsR5-mD_xg] Think Pinterest is just for sharing photos of cute knitted sweaters? Wrong, the popular thingie-sharing network can help you prepare for the apocalypse. In today’s installment of Mashable Minute, Elliott Morgan wades through the weird world of doomsday Pinteresting In the last episode, Elliott shares the ultimate guide to the best summer ever. […]
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Social Media Newsfeed: California Shooting | Memorial Day Social Media Marketing Fails
by David Coleman on[emailonly]{{{ sbox300x250 }}}[/emailonly] Click here to receive the Morning Social Media Newsfeed via email. #YesAllWomen Campaign Hits Twitter After U.S. Shooting (Global Post) A campaign on Twitter denouncing misogyny has gathered thousands of followers after a bloody rampage in California by a 22-year-old virgin, Elliott Rodger, who said he was motivated by hatred of women. […]
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Your Organization isn’t as Complex as You Think
by David Coleman onHave you ever wanted to tackle a problem, but become overwhelmed by the complexity inside your organization? It could be the internal politics, or the complex organizational structure, or the barriers within your corporate culture or simply that the problem is huge and solving it isn’t going to be easy. Don’t worry. You aren’t alone. […]
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Your Organization isn’t as Complex as You Think
by David Coleman onHave you ever wanted to tackle a problem, but become overwhelmed by the complexity inside your organization? It could be the internal politics, or the complex organizational structure, or the barriers within your corporate culture or simply that the problem is huge and solving it isn’t going to be easy. Don’t worry. You aren’t alone. […]
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Former Twitter Employee Brings Choose Your Own Adventure Stories to Vine
by David Coleman onAfter 35 years, the Choose Your Own Adventure books are finally doing it for the Vine. The popular book series, which allow readers to determine the plot’s outcome by assuming the role of the main character and making decisions along the way, has been recreated for the six-second video-sharing service See also: 10 Vine Videos […]
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17 Photos of Comfort Food That Will Make Your Mouth Water
by David Coleman onNothing beats the warm and fuzzy feeling we get when we indulge in a meal that hits close to home — except maybe Instagramming it before the first bite See also: If Your Food Told the Brutal Truth Last week, in collaboration with Fried & True cookbook, we asked readers to share photos of their […]
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Where The Poppies Blow On Social Media
by David Coleman onToday is the day we remember those who’ve gone before us; Those who gave their life so that we may have the freedoms that we have in America. While yes, A Real Change is an International company, we are headquartered in Kansas City, MO, in the heart of the United States of America. But today, […]
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How To Get Healthy With A Multi-Approach To You!
by David Coleman onHow To Get WELL With An Approach Very Few Doctors Know About, Let Alone Can Suggest Many of you have written us asking about what I’m doing regarding my spondylitis and Ulcerative Colitis. You see me doing well on social media, resting some days, working hard others and want to know HOW!? Well, get a […]
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A Day to Be With Family and Remember
by David Coleman onAt the grave of a hero we end, not with sorrow at the inevitable loss, but with the contagion of his courage; and with a kind of desperate joy we go back to the fight. ~ Oliver Wendell Holmes Oliver Wendell Holmes fought in the Civil War, enlisting with the Massachusetts militia during his senior […]
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The Ultimate Guide to the Best Summer Ever
by David Coleman on[youtube http://www.youtube.com/watch?v=eGTdApG3LIk] How do you cram the ultimate guide for having the best summer break in just one minute of video? Just ask Mashable Minute’s Elliott Morgan, who offers vacation, exercise and fashion tips that’ll make your summer so much more enjoyable. He also mentions polar bears. You can’t have a summer without polar bears […]
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What Is Citizen Science, and How Can You Get Involved?
by David Coleman onYou don’t need to be a ’90s-bred Bill Nye fan to know science rules. Just look at the state of the Internet in 2014 — we f*cking love that sh*t Now, thanks to an outpouring of crowdsourcing calls from scientists and universities across the world, “citizen scientists” — like you, me and our Ph.D.-challenged friends […]
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A Memorial Day Reminder
by David Coleman onWe’d love to fill your head with some great marketing advice today, but Memorial Day is not the time to do so. We’d instead, refer you to last year’s Memorial Day post which did a nice job of summing up our stance on marketing during a holiday. So, if you’ll excuse the mere link, which […]
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A Memorial Day Reminder
by David Coleman onWe’d love to fill your head with some great marketing advice today, but Memorial Day is not the time to do so. We’d instead, refer you to last year’s Memorial Day post which did a nice job of summing up our stance on marketing during a holiday. So, if you’ll excuse the mere link, which […]
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MusicThinkTank Weekly Recap: The Ultimate Guide to Email Marketing & Newsletters for Musicians & Bands
by David Coleman onMarcus Taylor | The Ultimate Guide to Email Marketing & Newsletters for Musicians & Bands Dave Kusek | Make the Most of Your Email List …read more Source: Music Think Tank
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6 rules for sharing a band practice space
by David Coleman onAvoiding Lord of the Flies in your shared rehearsal room is easier than you think If there’s one thing I miss about sharing a practice space with a bunch of other bands it’s walking into an ill-lit room that smells like a sweat-soaked sock steeped in stale cigarette smoke and finding that two of my […]
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